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PROMOTE YOUR THERAPY

Engage patients where it matters most

You've invested deeply in the development of a transformative new therapy. Now it's time to get that therapy in front of the patients who need it. Labcorp TV brings your product’s messaging directly to millions of patients at a critical moment in time. By displaying your therapy messaging right at the point of care, Labcorp TV helps build meaningful connections between your therapy and patients.

We believe in harnessing science for human good.

Combining science, data and technology with decades of experience, we are fully committed to improving health and improving lives every day. From digital and social to email and Labcorp TV, we leverage various platforms to empower healthcare decisions through education, engagement and greater access to care.

50 years of scientific legacy
>2,000 locations nationwide*
>160 million patient encounters per year
84% of new drugs and therapeutic products approved by the U.S. FDA in 2023 included Labcorp collaboration

*including Labcorp at Walgreens locations in 34 states

Educate patients and boost product recall

Every Labcorp patient service center features a TV that broadcasts relevant health content and informs patients about expected wait times. With more than an estimated 25 million ad plays per month, Labcorp TV not only helps you introduce your product to your target demographic but can also help improve product recall.

Optimize marketing strategies with targeting capabilities

Leverage our data to enhance the impact of your message. Our data-driven insights can help you:

  •  Prioritize messaging in facilities with high volumes of patients from specific providers - either through list match or pre-built condition segments
  • Geotarget your campaign to specific geographies, location types or physical addresses

Get unique statistics on top health conditions

By analyzing patient volumes associated with top health conditions, Labcorp can identify patients within specific populations so you can leverage target population trends.

 

 

Nearly two-thirds of consumers are receptive to advertising broadcast through Labcorp TV, and 4 in 5 Labcorp TV viewers recalled ads they watched.

Empowering better health now and for the future

With access to millions of patients on their healthcare journey, Labcorp TV offers a unique opportunity to make your therapy top of mind. Submit your ad to Labcorp TV, and we’ll help you showcase your product, share your vision and connect patients to treatments with the potential to improve their health outcomes.

Keep the conversation going throughout a patient’s care journey with Labcorp TV. Learn more about our reach of your target patient population, targeting/measuring recommendations and pricing.